March 11th, 2010
In 1984, General Motors and Toyota joined forces to produce cars together at a single plant in Fremont, California. Called the New United Motor Manufacturing Inc., the joint venture gave Toyota its first manufacturing base in the U.S., and GM a chance to learn from its rival Toyota on quality and lean manufacturing techniques. Over the years the plant gave us the Geo Prizm, the Toyota Hilux, and Pontiac Vibe/Toyota Matrix, among many other items....















